01
AI Website Builder
A real website, generated and live quickly, that you can edit yourself.
Right when: You need a credible site now and the budget is tight.
Bespoke platforms
Some businesses do not need a better brochure. They need the thing their staff work in every day, or the portal their customers order through. We build those, properly, on the same stack the big software companies use.
A useful distinction
Most businesses genuinely do not need this, and we will tell you if you are one of them. These are not tiers of the same thing. They are different products.
01
A real website, generated and live quickly, that you can edit yourself.
Right when: You need a credible site now and the budget is tight.
02
A designed site or shop, built around enquiries or sales.
Right when: The website is the product. You sell or get enquiries through it.
03
Software. Logins, data, workflow, integrations, automation.
Right when: The problem is how the business runs, not how it looks.
The working parts
Usually some combination of these four, because a real business problem rarely stays in one box.
Logins for your customers, with the pricing, history and documents that belong to them and nobody else. Reordering, account-specific pricing, statements and query handling.
The screens your team actually works in. Orders, stock, batches, deliveries and the admin around them, designed around how the business really runs rather than how software usually assumes it does.
Payments, couriers, accounting, messaging and whatever else needs to talk to whatever else. Scheduled jobs that do the routine work overnight instead of somebody doing it by hand.
The reporting a business ends up rebuilding in spreadsheets every quarter, made properly once so the numbers come from the system rather than from somebody exporting a CSV.
Live today · platform 01
A reputable meat distributor across Essex supplies butchers, caterers and restaurants. It had been running on Microsoft Access alongside a half-finished Retool build. We built the system that now runs the business.
Customers have their own portal for account pricing, reordering, statements and queries. The office works from the same live catalogue, orders, stock, paperwork and money records instead of reconciling separate tools.
Credit account · terms checked before release
| Units | Type | Category | BC | Excl | Cost | Sell@ | Total |
|---|---|---|---|---|---|---|---|
| 2 | Box | Beef | M-42 | 4.10 | 6.85 | 164.40 | |
| 1 | Box | Pork | M-51 | 3.05 | 5.20 | 62.40 | |
| 4 | Bag | Poultry | M-38 | 2.20 | 3.60 | 86.40 |
Batch, FIFO
M-42 · use by Fri 06
Credit guard
Within limit, not on hold
Ticket total
313.20
Post to sales, then the invoice PDF, packing list and statement row follow from the same record.
In the build
Customer portal
Account pricing, reordering, statements and queries, with each customer seeing only their own information.
Trade prices
A price list that replaced a hand-maintained Excel file and a PDF email round.
Orders and stock
Orders, stock, batch codes, use-by dates, FIFO tracking, goods allocation and packing lists.
Money
Stripe card payments alongside credit accounts and terms, credit limits and on-hold guards, aged debtors, remittance advice, invoice PDFs, payment allocation and reversal.
Alerting
The team is pinged on new orders, payments and stock issues, with credit and stock digests every weekday morning.
One codebase
The public trade site was rebuilt on the same codebase and reads the live catalogue.
42
tables with row-level security
2
morning digests every weekday
Under it are an audit trail on anything destructive, a command palette and keyboard shortcuts for the people who live in it all day.
Device controls
All devices
Lock every device
Unlock through a gated route
Reason and decision are recorded.
Morning device register
Enrolled
Regulation 35 record
Document set
Version-controlled
Live today · platform 02
This confidential platform is a safeguarding console, device register, regulation record and document system in one. It is designed around per-home access, with onboarding for a new home, a support request area and a separate organisation-wide view.
It turns routine controls and required timings into records that can be found and followed, rather than relying on somebody's memory or a folder of files.
In the build
Safeguarding console
Device-level locking, all-device locking and unlocking through a gated route that records who did it and why.
Device register
Reconciled every morning against what is actually enrolled, so each home has a record of its devices.
Regulation 35
Recording with reminders: within 24 hours, countersigned within 48 hours and a required follow-up within 5 days.
Replacement planning
Reads device age, battery condition and the date each manufacturer stops security updates, so replacement happens before a device becomes a risk.
Document generation
17 templates produce 47 named, dated, version-controlled documents across three registered homes from one file of values.
Separate views
Per-home access, new-home onboarding, a support request area and an organisation-wide view.
4
device platforms: Windows, macOS, iOS and Android
17
document templates
47
named documents generated
3
registered homes
One
studio.
That is bespoke
One runs a warehouse and a sales ledger. The other carries a regulator's evidence trail. The work starts with the real operating problem, then becomes software that fits it.
We use the tools too
Which matters more than it sounds. When we recommend an approach, it is usually because we have already run it ourselves for months and watched what it does at scale, rather than because we read about it.
Publishing platform
Our own technology publishing site, running on the same stack we would build yours on. It publishes continuously, maintains its own internal linking and runs its health checks on a schedule, with over a hundred scheduled jobs behind it.
Read what eleven months of it looked likeStudio platform
The builder behind our own studio product is a platform in its own right: it generates, previews and deploys real websites, handles subscriptions and gives customers a portal to manage what they own.
See the builderThe foundation
You do not need to care about any of this. It is here because the people who do care usually want to know before they commit, and because the answer says something about whether the thing will still be maintainable in three years.
The application framework. Fast pages, real routing, server rendering where it helps.
Hosting and scheduled jobs. Deploys are atomic and roll back cleanly.
A real relational database, because business data has relationships and constraints matter.
Card payments and subscriptions, handled by people whose whole job is card payments.
Types across the whole codebase, so a change in one place fails loudly in the other.
You own the code. If you ever want to take it elsewhere, it goes with you, and it is written in something a normal development team will recognise rather than a proprietary builder only we can maintain.
Bespoke software earns its place by solving a real operating problem. It is not automatically the cleverer choice.
Worth talking to us
Probably not this
We would rather say so at the first conversation than build you something expensive you did not need.
Two doors, both open
Send a brief or make a plain enquiry. We'll read it, get in touch, and tell you whether a bespoke platform is the right answer.